Profile · Computer and Network Security

Christine C•••

Senior Vice President of Global Marketing at Edgescan

About

On the record

Christine is an enthusiastic marketing leader with deep experience in launching and growing B2B security startups to achieve breakout success. She specializes in demand generation, brand awareness, content creation, architecting infrastructure, and developing strategies that drive digital engagement to build pipeline. She has the knowledge and the technical chops to select and leverage the right tools needed for growth and is focused on analytics and ROI to determine programs. SPECIALTIES • Proven experience scaling companies using diverse teams (agencies, contractors, internal team) • Brand and messaging creation and evolution • Create reporting that provides transparency into pipeline engagement • Strategy and growth plans for website content that frames relevance for SEO • Deep technical aptitude for MarTech stack and attribution models • All things managed within a HubSpot framework

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