About
On the record
Digital and cultural nomad who grew up in Asia and has lived in 7 global cities. Current work focuses on branding design for startups and social enterprises under my own boutique consultancy, Wildspring Creative Studio. Prior, I managed digital/social media projects under the DENTSU AEGIS NETWORK's cultural advertising team based in New York City whose clients include Fortune 500 companies and global brands. Before working in advertising, my professional background was in corporate planning and strategy. Completed a dual-certificate program in Digital Design and UX/UI from Pratt Institute in NYC. Talk to me for- Visual Identity and Branding - Digital and Social content strategy - Integrating social media into digital, traditional, and experiential campaigns - Social editorial for global audiences - Usability testing of digital products - Design Thinking and User Experience conversations Skills- Digital design (Adobe Illustrator, Adobe Photoshop, Wordpress, Squarespace)- Social listening (Synthesio, Crimson Hexagon, Brand24)- Social planning (HeyOrca, HootSuite)- Digital development (HTML, CSS, Bootstrap/Responsive)- Digital/Social analytics (Google Analytics, Facebook Insights, Twitter Analytics, Instagram Analytics, WeChat/Weibo Analytics)- Wireframing & Prototyping (Balsamiq, Axure, POP) wildspringcreative.com
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