About
On the record
Marketing and content strategist with a multidisciplinary background across digital marketing, branding, writing, and project coordination - working across both local and international projects. I navigate comfortably between strategic thinking and hands-on execution, especially in hybrid and cross-functional environments. My work spans campaign development, community engagement, content creation, and brand communication - often bridging business goals with audience insight. I’m also an experienced writer and editor, with over a decade of freelance work producing long-form cultural reviews on music, film, and social issues. With academic roots in legal studies, I bring a strong sense of structure, critical thinking, and ethical awareness into every role I take on - whether building a message, a campaign, or a team. And when I’m not crafting strategies or editing commas, I’m probably explaining to someone why that one anime fight scene does have narrative value.
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