About
On the record
Senior marketing and communication professional: agency and business, marketing strategy and communication, brand management, digital strategy, digital assets and applications, CRM, project management. 7+ years experience in people management (5+ members). Act as Regional HR Business Partner for 2 years: change management and organizational development, recruitment, talent management, training, coaching and team development. Able to manage diversity and to engage with multicultural environments. Key competencies: Business Strategy, Marketing Strategy, Brand Management, Integrated Marketing, Digital Communication, Digital Channels, Marketing Mix, Decision Quality, Action Oriented, Agility, Customer Focus, Customer Experience, Project Management and Planning, Problem Solving, Adaptability and Collaboration, Agencies Coordination, Negotiation, Team Management. Experienced in analyses, forecasting, budget management, planning, developing and timely implementing marketing campaigns and projects according to the business strategy. Areas of interests: Marketing and communication, brand management, digital communication, project management, employer branding and organizational change management.
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