About
On the record
I'm a first-year master's student at Copenhagen Business School, specializing in Brand and Communications Management. Before moving to Copenhagen to continue my studies, I had 2 years of experience in accounting-finance, and 5+ years of experience in branding and marketing. These two distinct prongs of my professional career have been fortunately complementary. Analytical-quantitative and data interpretation skills accumulated in the accounting-finance industry have allowed me to produce and disseminate reports, monitor KPIs, forecast volume and profitability of marketing campaigns; while keeping them on budget. Marketing experience, on the other hand, enabled me to take advantage of not only adaptable communication in interacting with major stakeholders, but also knowledge of how the market worked in better budget allocation. 2 years as a Marketing Manager in Vietnam Tech industry has cemented my passion and skills for IMC planning, marketing analytics, strategic branding and digital marketing. I am looking forward to my upcoming years at CBS. I hope to gain further knowledge within branding and communications management through work experience and exchange programs. Seeking opportunities in Copenhagen. Hi, let’s connect!
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