Wholesale Alcoholic Beverages in Lebanon

Ets. Wassef Cheiban

Ets. Wassef Cheiban, a leader in the alcohol distribution business, is a privately-held company that traces its roots back to 1997 covering 250 POS in Metn. In Ets. Wassef Cheiban expanded its activities into Kesserwan and, as a small wholesaler, started selling Diageo brands. 2007 was a turning point marked by the partnership sealed with Diageo. Ets. Wassef Cheiban became therefore the top distributor of the global leader in beverage alcohol, in Mount Lebanon and Beirut. In 2010, EWC was recognized by its suppliers as well as by its customers for competitive distribution capabilities: The company established a new structure, increased its resources and developed strategic operations plans. In 2011, the company gained 25% market share and was covering POS throughout Beirut and its suburbs, Shouf, Metn North and South, Kesserwan and Jbeil. By providing an unsurpassed value in the service offered, EWC also received the “Ease of Shop Project” award. In 2014, the company expanded its operations into the Bekaa region gaining a strong foothold in the Lebanese market. EWC continued success and eminent growth built up over the years, hinges on its extensive supply network, its sourcing expertise and strategic supplier partnerships. Today the company has its own portfolio formed of more than 50 international brands. On top of that a new E-shop was created in 2021 to deliver directly to the consumer. find our products on

51 to 200 staff